Google Analytics is a powerful tool to analyze your data on ROI for investments made through your ad campaigns. The perfect tool for businesses small and large alike, people that use this tool know the difficulty of keeping track of the important information. The free Analytics Audit List lets you create the perfect template sheet to make sure you’re collecting the data you need, is the data trustworthy, and if anything in your tracking broken.
Analytics Audit List Description
The template is a simple checklist that helps you analyze three main factors of your Good Analytics data. Is the data need, is it trustworthy, and is it broken? To answer these questions, you’re going to need to go through the list of items provided and make sure everything on this list is good to go.
Using the Analytics Audit List
Downloading the template is simple; just click the link at the bottom of this page to get started. Next, start at the top of the page to learn exactly what you’re using this checklist for.
Once you have a good understanding of what the template is used for, go through the list and make sure you data goes along with all the items in this list. You will see highlighted sections that go through the most common elements of analytics, property settings, creating filters to sift through your data, common issues that are easily fixed, and evaluating the quality of the data you have acquired.
Once you have completely gone through the list of items then you will know that your data is rock solid and can be used for campaigns and implementation.
Over time, you will be able to customize the document, adding items and subtracting things you don’t need along the way. This template is the perfect starting tool for people new to PPC and campaigns.
Download: Analytics Audit List